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Foursquare: How it might self-destruct but still change the world

“So what’s the point of Foursquare?” Man, do I wish I had a dollar for every time THAT’s been said somewhere in the US this year.
Foursquare has easily become the new Twitter in terms of people throwing its name around but not really knowing what its good for. So is it the next big …

Ray Kurzweil riffs on the future at iMedia Breakthrough Summit

With a name like Singularity, it’s no surprise that we often run across the work and thoughts of famed inventor and futurist Ray Kurzweil. His best known theory is of a “technological singularity,” where the pace of technological change exceeds our ability to understand it. This concept has become very popular as we’ve all …

Tabasco advertising (Hits and Misses Ep. 1)

In advertising, the only thing more obvious than a real hit, is a real miss. Sometimes the misses are even more entertaining, despite the damage they may do to the brand and its goals. With that in mind, we’re proud to inaugurate the “Advertising Hits and Misses” series. Each episode will bring you two ads …

Papervision3D + Text3D = awesome Flash 3D text effects

Text was always a problem I had with Papervision3D. I had to map a bitmap texture on a plane to create a 3D text effect. The results always came out less than satisfactory. So in exploring recent releases of Papervision3D for a new project we picked up, http://www.spychresearch.com, I discovered a Text3D class that had been ported over to Papervision3D over a year ago! What a delightful discovery. The class comes from another 3D flash api, http://five3d.mathieu-badimon.com/.

Should your brand have a mobile website?

Should Your Brand Have a Mobile Website?Surprise! 2010 will be the year of the mobile web! It’s been said before, but this time around the consensus and the energy in the mobile world is undeniable. Consumers are shifting their consumption of media and their investment of time to the small screen, and unlocking new worlds of behavior.